Add competitors

Written By Rankshift

Rankshift is about measuring your visibility in AI search—and benchmarking your company against your main competitors. That’s why it’s important to add enough competitors to your account. The more complete your list, the more meaningful your analysis.

You can easily add more competitors with these 3 steps:

  1. Click on Brands in the sidebar

  2. Click Add

  3. Enter the Brand name.

💡 This is the name Rankshift will track on chatbots and display on your dashboard.

If your brand name is a common word (like “Apple”), you can check the “Case sensitive” option — this makes a distinction between Apple and apple.

  1. Select the Brand Relationship

💡 Choose whether this is your own brand or a competitor. This helps Rankshift categorize the data correctly.

  1. Enter the Website / Domain

  2. Click Save